Leopard Project Controls Success Story
Leopard Project Controls is a U.S.-based construction scheduling company providing nationwide support for project planning and scheduling. Despite their expertise, they struggled to get discovered online and were buried on the 3rd and 4th pages of Google search results.
Results: From Page 4 to Page 1
In just 6 months, Leopard Project Controls went from struggling on page 3–4 to dominating page 1 for multiple industry keywords.
- 12.5K clicks & 740K impressions (last 3 months – Google Search Console)
- 61.9% increase in users and 54.5% increase in sessions (Google Analytics)
- +550 new keywords ranking, with 10+ keywords in Top 3 (Semrush)
- High-value keywords moved to #1 position (e.g., “Construction scheduling services,” construction scheduling consultants”)
- Domain Rating and referring domains increased significantly, cementing long-term authority
With consistent growth in rankings, organic traffic, and conversions, Leopard Project Controls transformed from nearly invisible to a top-ranked, trusted name in construction scheduling.
The Challenge
When Leopard Project Controls first approached us, their digital presence didn’t reflect their expertise. They had the knowledge and capability but lacked visibility in search results. Potential clients looking for construction scheduling services were finding competitors first, leaving Leopard Project Controls behind. The mission was clear: move them from invisible to unmissable on Google Search.
Our Strategy
Leopard Project Controls is a U.S.-based construction scheduling company providing nationwide support for project planning and scheduling. Despite their expertise, they struggled to get discovered online and were buried on the 3rd and 4th pages of Google search results.
On-Page SEO
Content Strategy
Technical SEO
Technical SEO
Fixing the Foundation
We conducted a full audit to identify technical issues. Our team resolved crawling and indexability problems, improved site speed, implemented schema markup, fixed broken links, and optimized the site structure. This ensured the website was search-engine friendly and primed for growth.
Keyword Research
Targeting the Right Opportunities
We identified high-value, transactional keywords with low competition, such as:
- CPM scheduling consultant
- Construction scheduling firms
- Construction scheduling company
These terms aligned perfectly with Leopard’s services and the intent of their ideal clients.
On-Page Optimization
Making Every Page Count
From metadata to on-page copy, we optimized the site around user intent. Titles, headings, descriptions, alt tags, URL structures, and robots.txt were refined to deliver clear, relevant answers to search queries.
Content Strategy
Building Authority
We created a targeted content plan that included high-quality blogs answering pressing scheduling questions and location-based landing pages such as “Construction Scheduling Company in New York.” This boosted topical authority and improved both local and nationwide visibility.
Backlink Strategy
Earning Authority
Through strategic outreach, we secured authoritative backlinks from relevant industry sites. These endorsements strengthened the site’s Domain Authority and credibility, helping Leopard Project Controls establish itself as a top player in the U.S. construction scheduling space.
Case Closed
The results spoke for themselves: Leopard Project Controls went from “hardly found online” to a nationwide leader in construction scheduling search rankings. Today, they’re winning business directly from search engines, proving that the right SEO strategy builds long-term visibility and authority.